RETIRED. FIDUCIARY. EDUCATOR. INDEPENDENT ADVISOR.

Tom Batterman

More than three decades of fee-only fiduciary guidance, built on a simple rule: never sell a single investment product.


Tom Batterman is a retired fee-only fiduciary financial advisor who spent more than 30 years representing only his clients' interests, in Wausau and Eagle River, Wisconsin, and now splits his time between Wisconsin and The Villages, Florida.

Portrait of Tom Batterman

About

A career built on one principle: the advisor should never have a financial stake in what the client buys.

Tom Batterman is a retired fee-only fiduciary advisor based in Wisconsin, with time also spent in The Villages, Florida. He is a graduate of the University of Wisconsin-Madison and the University of Wisconsin Law School, and he practiced law in the Wausau area in estate planning, tax, retirement planning, corporate organization, and real estate before moving into trust and financial advisory work.

In 1988, Tom organized Vigil Asset Management Group, the first non-bank corporate trustee established in Wisconsin since the early 1900s. He went on to serve as a founding member and later president of the Association of Independent Trust Companies (AITCO), and he helped develop a shared-infrastructure operating model that let independent trust companies compete with larger institutions on cost.

He later founded Financial Fiduciaries, LLC, where he built a specialty managing surplus investment funds for small mutual insurance companies, a niche known for its complex regulatory rules. Tom also lectured to financial planning students at the University of Wisconsin-Madison and presented on fiduciary principles to a regional healthcare system's retiring staff.

Throughout his career, Tom never sold an investment product. He describes his approach to a case in point: a client's accountant once flagged a “loss” on paper that was actually the result of careful tax-loss harvesting during a year the client's portfolio outperformed the market. It's the kind of nuance, he says, that gets lost when advice and sales are tangled together.

Tom retired at the end of 2022. He now spends his time golfing, playing pickleball, enjoying his lake home in Eagle River, and volunteering his financial and organizational expertise on several community boards.

“I always considered myself a little bit of an artist. Instead of a paintbrush, my tools were things like tax law, investment rules, and legalities that allowed me to be creative in fashioning solutions for people and their financial circumstances.”

— Tom Batterman

The approach

Independence in practice

Tom Batterman smiling in a light blue shirt
  1. Research every option before making a recommendation
  2. Get paid only through a transparent, disclosed fee — never a commission
  3. Explain the reasoning so clients can make their own informed decisions
  4. Treat tax law, investment rules, and legal knowledge as tools for crafting a client's solution
  5. Look for creative, tailored answers to a client's actual financial circumstances

Connect

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